Direct Mail Campaigns
for Every Stage of Your
Marketing Funnel
Acquire New Customers
Retarget Interested Customers
Reengage Lapsed Customers
We Help With:
01
Prospecting
Book A Demo Postie Prospecting Power
Too many customers are a good thing! These top-of-funnel campaigns reach customers who haven’t purchased your brand and can scale to over 200MM US households. We target using interest and behavioral data and build audience personas from lookalike models based on your CRM. By testing multiple audiences and data sets, we continually optimize what works for you.
Popular Use Cases
Build lookalike models from your
best-performing customer segments.
best-performing customer segments.
Target customers based on key life events
(birthday, new home purchase, etc.)
(birthday, new home purchase, etc.)
Reach customers around a specific
geographic location.
geographic location.
02
Website Retargeting
Book A Demo Read Case Study
Don’t let website visits slip away. These highly effective mid-funnel campaigns use identity resolution to match website visits to mailing addresses so that you can re-target visitors with Direct Mail. Programmatic triggers allow you customize sends based on website activity (page visits, traffic source) and sync deployments with other media channels such as email and social.
Popular Use Cases
Browsed not bought campaigns.
Abandoned cart campaigns.
Post purchase Thank You and upsell campaigns.
03
CRM Reengagement
Book A Demo Postie Reengagement Power
Increase lifetime value. These bottom of funnel campaigns drive the highest conversion rates by incentivizing repeat purchases and winning back lapsed customers. We use proprietary algorithms to build audience persons from your own CRM data, that way you can deliver the right creative at the right time to the right customer.
Popular Use Cases
Launch new products or seasonal campaigns.
Reach email flow non-openers or unsubscribes.
Win back unengaged & lapsed customers.